From chain production to chain reaction with open design

fad open design

At the beginning of July I’m going to Barcelona invited at the Open Design Shared Creativity forum (check promotional code below!) to talk about open-source branding and collaborative clothing :

“An international forum that seeks to explore and debate the emerging landscape of openness and exchange that is taking shape around practices such as open code, creative commons licensing, co-creation, de-localisation and collaboration.

Digital technology and social networks have reached a point of maturity from which a new industrial culture is emerging, revolutionising the processes of creation, mediation, distribution and consumption. Taking design in all its expressions and forms as a starting point, the conference will be an important international forum of ideas, working platforms and specialised practices that are transforming the articulation of design with society, economy and culture.

Designers, architects, artists, editors, web activists, programmers, curators, lawyers and cultural analysts will explore over two days the reality and the potential of open design culture, from new business models to the most experimental creative practices.”

Here you can check the complete program of two days and if you are an international visitor interested to attend you can use this special openwear code for the ticket – PROMOTIONAL CODE: X345P !


Designing Economic Cultures

Designing economic cultures

Designing Economic Cultures is a three year long research project that Brave New Alps have been carrying on since January 2011 investigating the relationship between socio-economic precarity and the production of socially and politically engaged design projects.

The main question they are trying to answer is: how can designers, who through their work want to question and challenge the prevalent economic system with its organisational forms and problematic consequences, gain a satisfying degree of social and economic security without having to submit themselves to the commercial pressures of the market?

I was one of the persons involved for the interviews and here’s the result.

This conversation was held in Zoe’s kitchen in Milan in February 2012.

Bianca Elzenbaumer: Considering all the creative activist groups you have initiated and been part of, we are wondering what path brought you to be so thoroughly engaged with precarity. Could you trace your path for us?

Zoe Romano: At the beginning I was studying philosophy, because at the age of nineteen, I did not know what I wanted to do in life. I only knew that I wanted to work little and earn the most money out of this little work. I used to work when I was in high school and had realised that working was pretty tough, sucking a lot of your energy. Therefore, my aim was to go to university in order to get a highly-paid job that would allow me to work just part-time. (laughs) That way I hoped to have time for developing my personal ideas and for all the other things I wanted to do in life. So I studied moral philosophy here in Milan, because my parents would not pay for my studies abroad, insisting that here I could get all I needed. And I accepted their position, knowing from all my older friends who were working and studying at the same time, that by needing to sustain myself away from home it would take me a very long time to finish university. So I concentrated on my studies, hoping to finish them in a reasonable time. Studying philosophy was good though, because it was teaching me how to think. It was like a psychological treatment for me. Discovering all those philosophers who were thinking about the meaning of mankind and asking these big questions, taught me that the important thing is to ask questions more than to find answers. For me, it was a good training to understand the situation we are living in and to find the right perspective to solve problems.

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